How To Improve CTR Of Your Google Adwords!
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Here are some simple tips to improve your CTR --
YOU HAVE TO MATCH YOUR CONTENT WITH YOUR ADS.
Google robot comes to your page and verifys content. Then google send ads based on your content. So now you can guess how google is so accurate in giving ads to your site. As far as I know google adsense is the best CPC PROGRAME today. No can challenge it .
But these days CTR is getting lower day by day as internet users are increasing and the number of sites bases on your search keyword are much more than earlier.
For improving CTR you should have to follow three steps
POSITION OF ADS
COLOUR OF ADS
FORMAT OF ADS